
Festive, soft-baked cookies studded with semi-sweet and white chocolate, red & green M&M's, and holiday jimmies — a joyful treat perfect for sharing.

This batch of cookies became our household's instant holiday tradition the year I decided to combine everything merry and colorful from the pantry into one dough. I wanted something that looked like a present on the plate and tasted like a warm hug — buttery, sweet, and slightly crisp at the edges with a soft, tender center. I first made them during a blizzard when the kids needed a project and the neighbors needed cheering; the moment the first tray came out of the oven the whole block smelled like Christmas.
What makes these special is the texture contrast: a tender, buttery cookie base dotted with pockets of melted semi-sweet and white chocolate, and the candy crunch of red and green M&M's. The jimmies add a playful sprinkle crunch and a festive look that makes them almost too pretty to eat — almost. I love giving these on a plate with a hand-tied ribbon; they travel well and are always the first plate emptied at holiday gatherings.
In my experience, these cookies are a guaranteed crowd-pleaser. I once brought a plate to a holiday potluck and a guest confessed they’d been avoiding sweets — they ate three before admitting it. The combination of buttery dough and contrasting chocolate hits always wins family members over, and the kids love choosing which color M&M's to press on top before baking.
My favorite part is how approachable the dough is — kids can help scoop and press candies, and the visual payoff is immediate. One year I surprised a neighbor recovering from surgery with a tin; they called it a little bit of holiday sunshine. Small gestures like that remind me why I bake this every December.
Store cooled cookies in an airtight container at room temperature for 3–4 days. If you want to keep a crisp edge, separate layers with parchment; for softer cookies, add a slice of bread to the container to maintain moisture. For longer storage, freeze fully cooled cookies in a single layer on a sheet until firm, then transfer to a freezer bag for up to 3 months. To reheat, warm gently in a 300°F oven for 4–6 minutes or microwave a single cookie for 8–10 seconds to revive that just-baked softness.
If you need to swap ingredients, start small: use browned butter (same volume) for a nutty complexity, or swap 1/4 cup of flour for almond flour for a subtle almond note (not gluten-free safe). To make them dairy-free, substitute a plant-based margarine and dairy-free white chocolate chips, but expect a slightly different texture. For lower sugar, reduce granulated sugar by 2 tablespoons and add a tablespoon of honey — this affects spread and browning. Always measure by spooning and leveling flour to maintain intended texture.
Serve warm with a glass of cold milk or a mug of spiced cocoa for a classic pairing. Arrange on a platter with peppermint sticks and candied nuts for a holiday table, or tuck into cellophane bags with a festive tag for gifting. These cookies also pair nicely with a lightly sweetened whipped cream and fresh cranberries for a holiday dessert plate, or alongside softer delights like shortbread to offer textural contrast.
Colorful, mullioned cookie platters are a staple in American holiday baking, mixing influences from classic drop cookie techniques and the seasonal trend of festive candies. The idea of embedding bright candies into dough echoes mid-20th-century commercial candies becoming household staples, while the use of both semi-sweet and white chocolate pays homage to layered flavor traditions found in European-inspired baking.
Adapt for winter by swapping red/green M&M's for cranberries and white chocolate for a more natural palette. For a New Year's edge, replace sprinkles with edible gold dust or swap half the semi-sweet chips for dark chocolate for a more grown-up flavor. For holiday parties, press peppermint candy pieces lightly on top after baking for a mint-chocolate twist.
Make double dough and portion into 2-tablespoon scoops on a parchment-lined tray; freeze until solid then transfer to a labeled bag so you can bake fresh cookies on demand. One tray yields about 24 cookies; baking half trays at a time ensures even heat distribution. Keep a small jar of extra M&M's and jimmies on hand to press into tops right before baking for the prettiest presentation.
Readers have told me these were the cookies that finally convinced a picky cousin to try homemade treats, and a coworker used the dough to host a cookie-decorating party that raised money for a local shelter. One baking group reports that swapping the white chips for peppermint bark made them the fastest-selling item at a craft fair. Little anecdotes like these make me smile and keep me baking year after year.
These cookies are more than a seasonal sweet — they’re a way to gather people, share small kindnesses, and create a memory around something warm and homemade. Give the dough a try, make it your own, and let it become a part of your holiday story.
Use room-temperature butter and eggs for a smooth, emulsified dough that bakes evenly.
Scoop dough uniformly (2 Tablespoon scoop) for consistent size and bake times.
Freeze scooped dough on a tray, then bag for quick fresh-baked cookies any time — add 1–2 minutes to bake time from frozen.
Press a few extra M&M's on top before baking for an attractive presentation.
To keep cookies soft, store with a slice of bread in the container for up to 4 days.
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Preheat oven to 350°F (175°C). Line baking sheets with parchment paper for even baking and easy removal.
Beat 1 cup softened unsalted butter with 1 1/2 cups light brown sugar and 1/2 cup granulated sugar for about 2 minutes until light and creamy. Use a paddle attachment if available.
Add 2 room-temperature eggs one at a time, mixing until combined, then stir in 2 teaspoons vanilla extract. Scrape the bowl to ensure even mixing.
Whisk together 3 cups all-purpose flour, 1 teaspoon kosher salt, and 1 1/2 teaspoons baking soda. Add to wet ingredients and mix until just combined to avoid tough cookies.
Gently fold in 1 cup semi-sweet chips, 1 cup white chips, and 1 cup red/green M&M's until evenly distributed. Avoid overmixing.
Using a 2-tablespoon scoop, drop dough 2 inches apart on lined sheets. Bake at 350°F for 11–13 minutes until edges are lightly browned and centers appear slightly soft. Cool on sheet for several minutes, then transfer to a wire rack.
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This recipe looks amazing! Can't wait to try it.
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